100-101 Grafton Street has a prime position on Dublin’s premier retail street. The property is situated on the west side of Grafton Street and is immediately adjoined by River Island and Weirs Jewellers. Other well-known fashion and luxury brands in the immediate vicinity include Brown Thomas department store, Tommy Hilfiger and Marks & Spencer.

Footfall on Grafton Street is unrivalled by any other high street or shopping centre in Ireland, which recorded an annual footfall of 53,598,537 during 2016 (Source Dublin town). The street has the most extensive provision of retail with 91 outlets, providing over 70,000 sq m of retail accommodation. 59% of these outlets are occupied by international retail tenants, whereas 41% are occupied by national retailers.

Connectivity to Grafton Street is excellent and is continuously improving. The street has close links to all major modes of transport. The LUAS Green Line terminates at the top of Grafton Street, carrying over 14 million passengers per annum (38,000 per day). The Luas Cross City Project is due for completion in 2017. This will provide new local stops at Trinity College and Dawson Street and link the south tram line, the LUAS Green Line with the north/west line, the LUAS Red Line. There are also seven multi-storey car parks in the Grafton Street vicinity with approximately 3,300 car spaces. St. Stephens Green and the immediate area is a also a hub for Bus termini with a large volume of Dublin bus routes converging in the area.

Grafton Street has undergone a transformation with an upgrade of the streetscape recently completed. There are also a number of buildings on the street which have been refurbished to provide improved space which will cater to the international and national retailers seeking flagships stores on this prime high street.